Sneak Peek - Urban Decay Comes to The Shopping Channel
The Urban Decay story opens 15 years ago, when pink, red, and beige enslaved the prestige beauty market. Heaven forbid you wanted purple or green nails, because you’d either have to whip out a marker, or risk life and limb with that back alley drugstore junk. Flying in the face of this monopoly, Sandy Lerner (cofounder of Cisco Systems) made a bold decision: if the cosmetic industry’s “big boys” couldn’t satisfy her alternative makeup tastes, she’d satisfy them herself.
Fatefully, Sandy’s business manager, David Soward, introduced her to fellow visionary Wende Zomnir. A creative businesswoman (and makeup addict almost since birth), Wende also recognized the color void and determined a shake-up was in order. Over high tea, the two forged a pact that led to renegade nail polish mixing sessions in Wende’s Laguna Beach bungalow. Sandy, David and Wende unleashed Urban Decay in January of 1996 with a line of 10 lipsticks and 12 nail enamels. Inspired by seedier facets of the urban landscape, they bore groundbreaking names like Roach, Smog, Rust, Oil Slick and Acid Rain. The first magazine ad queried “Does Pink Make You Puke?,” fueling the revolution as cosmetics industry executives scrambled to keep up.
They’ve now become the largest independently owned color cosmetic company in the United States. “Urban Decay” is no longer such a crazy name for a makeup company. And young women today have never known a world where they couldn’t get purple nail polish over the counter. Mission accomplished.
Now you can shop for this exciting international brand at The Shopping Channel starting at 9:00am ET on Monday August 8th!
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Pur Minerals is back for Our Beauty Day!
Pür Minerals is one of the leading manufacturers, mineral-based makeup, skin care treatments and professional products. Pur Minerals performance based formulations are specially engineered with good-for-your-skin ingredients that offer exceptional quality and coverage all with multitasking features made to keep your beauty pur and simple. We have you covered, head to toe.
A world of beauty is created with this line of high performance mineral-based products that nourish the skin, while helping to protect it from the harsh elements of the environment with natural
As part of our 14 Days of Beauty Event $1 from each Today’s Showstopper sold today goes to Women Moving Women from The Shopping Channel!
We partnered with Pur Minerals to make our Beauty Day event extra special by combing all the customer and fan favourites in one kit!
This kit includes EVERYTHING a woman needs to build a gorgeous look - go from office natural to evening glamorous in less than 5 minutes.
A $220 value for a Today’s Showstopper price of $65.98, and is only available here!
PLUS in celebration our 14 Days of Beauty event, we have a bonus 6 month Chatelaine subscription offer!
Pur Minerals 7 Piece Fan Favorites
Our Price: $129.95
Today’s Showstopper Price: $65.98
Easy Pay: 3 x $22.00
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14 Days of Beauty is It Cosmetics
Today, during The Shopping Channel’s 14 Days of Beauty, Brazilian company, It Cosmetics, is here for an amazing Today’s Showstopper®, the It Cosmetics Summer Essentials 5-Piece Kit.
All the key pieces we chose from IT Cosmetics has a fresh, summer look. IT infuses anti-aging technology into truly innovative, high performance colour cosmetics which was developed with plastic surgeons, and infused with cutting edge anti-aging technology.
Our Price:$65.95
Today’s Showstopper® Price: $49.57
Easy Pay®: 2 x $24.79
All pieces are packed with anti-aging and age preventative ingredients AND are designed to bring out your natural, flawless beauty.
This kit includes 2 WORLDWIDE LAUNCHES of the most anticipated Bye Bye Pores Airbrushed Bronzer AND the Dual Airbrush Complexion Brush!
Plus also includes 2 Award Winning hero products – Bye Bye Under Eye, Universal Brown Pencil
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The Shopping Channel also has a beauti-full day planned for you on July 12 - watch for an amazing Today’s Showstopper from Pur Minerals! Beauty Views is back along with Elizabeth Grant, Ojon & Serious Skin to round out the 18 hours dedicated to all things beauty.
Want more?
How about an amazing contest?
Enter to win 1 of 14 amazing beauty baskets filled with over $1000 worth of beauty products!
Want even more?
How about amazing beauty deals and steals from favourite brands each and every day of the event, you got it!
What makes this event truly beautiful?
Together with our great vendor partners, we’re supporting a great cause - Women Moving Women! The Shopping Channel kicks things off with a $10,000 donation, tune in for great ways you too can support Women Moving Women. For all this and more, visit theshoppingchannel.com/14days today! PLUS THE SHOPPING CHANNEL IS DONATING $1 PER TODAY’S SHOWSTOPPER® SOLD TO CHARITY, WOMEN MOVING WOMEN!!
About It Cosmetics™ It Cosmetics™, launch in June 2008, infuses cutting edge medical grade anti-aging technology into truly innovative, high performance color cosmetics. Developed with leading plastic surgeons in Brazil, IT’s 35 + products are creating new categories in beauty innovation and efficacy. In 2009, consumer response to the efficacy of Bye Bye Under Eye Vitamin K Treatment Concealer led to grass-roots word of mouth viral campaigns, record sales in retail partners, and several Editor’s Pick awards. This your alone, IT Cosmetics has been featured in 200 + media publications and Television features including the TODAY Show, Rachael Ray, Tyra, CBS Early Show, Extra!, Allure, Seventeen, People StyleWatch, WWD, and New Beauty. IT Cosmetics has also received the 2009 Redbook MVP Most Valuable Product of the Year Award and the 2009 Cosmetic Innovator of the Year Award.Carmindy is Back at The Shopping Channel!
Carmindy is back at The Shopping Channel, and now she’s got her best secret weapon for any woman on the go - her 5 Minute Face Lift!
We just LOVE Carmindy because not only does she make her makeup so easy to apply and look great, but the shades are also in tones that can make all women find their inner makeup artist.




